“Scared Off” by Social Media Analytics?
Are you a fan of social media but aren’t quite sure why you need to know about ‘ROI’ or the analytics of your company’s Facebook page? Do you just want to worry about the message,...
Mobile Disruption and Your Business
In the world of digital marketing, things move fast. Like, really-really fast. And while trying to keep your eyes on the ball in the worlds of web, search, social and mobile, waiting for the next...
Public Relations Trends for 2016
Change… an essential component of thriving industry. And, fortunately, public relations professionals will witness another year of unprecedented change in 2016. With the continued transformation of traditional media, development of online media outlets and rapid...
Where is Marketing ROI?
ROI missing from his seat at the marketing table again? Shame. Maybe he got lost trying to measure impact and leads, or he stumbled looking for a way to show what percentage of those leads...
Why Your Company Should Love Social Media
Everyone has a passion for something (and some of us have more than others). Our passions include: supporting small business and community service organizations, strong PR responses, eye-catching ads, and analyzing data. But at the top of...
Beware Of Buzzwords
Looking for social media advice? With social media consultants, specialists, and gurus popping up at every turn, it can be almost impossible to tell who actually knows what they are talking about. It is easy...
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