A Speech Is Never Just A Speech
“Ask not what your country can do for you…” “Four score and seven years ago…” “I look to a day when people will not be judged by the color of their skin, but by the content...
Public Relations
Barcelona Principles 2.0 is Key to PR Industry’s Growth and Relevance
If Emotions Could Be Measured If emotions, feelings, and creativity could be measured on a scale or in ROI terms, PR types would be one happy bunch. It’s the intangible reasons that typically inspire those in...
4 Steps To Consumer Loyalty And Lifetime ROI
[vc_row][vc_column width="1/1"][vc_column_text] The Connection Between Loyalty and ROI Marketing is no longer focused on garnering individual sales – it’s about loyalty. We are in the business of building client retention and lifelong loyalty to your products and...
Psst, Graduates! Don’t Run Away from Networking Opportunities!
Congratulations on earning your Bachelor’s Degree in Communications or Fill-in-the-Blank degree! Now what? For starters, put down your cell phone, pick up your business cards and get yourself to a networking event. (No business cards...
‘Mom always said’… Advice for the Ages… and Businesses, too
Our mom’s advice carries us through life… words we reference to get through both good times and bad. We use this wisdom to navigate roads less traveled and career paths alike. It’s often sensible, timeless...
How Fake News Impacts Freedom of the Press
By Bridget Paverd, Partner, GillespieHall A free press is a free society. Like Thomas Jefferson said to Lafayette in 1823, "The only security of all is in a free press. The force of public opinion cannot...