How To Keep Your Online Visitors Engaged
Most every organization these days has an online presence: a Facebook page, a Twitter account or more. If you don’t, you should be asking yourself why you’re ignoring something that one out of three young...
Marketing
10 Changes to the Digital Landscape You Need To Know
Everyone’s favorite social network turns thirteen, video gets a 90-degree rotation, and social media use just keeps rising. Right when we thought things were settling down… Today, 10 things you need to know about how the...
The Best and Worst 2017 Super Bowl Ads
The Super Bowl is over and you know what that means… Time to critique the commercials! At $5 million for 30 seconds, we were hoping they’d be engaging, funny, interesting, and/or make us feel something. Here’s our take...
These Trends Will Rule Your 2017 Marketing Plan
Hello and welcome to the 76th Annual Hunger Ga-… Oh wait, wrong blog! It’s January 2017, which means all over the world, people are making New Year resolutions and planning how to make this year...
Finding Moderation – The Next Big Thing?
We’re a hardcore PR firm: our focus is on changing behaviors in ways that clearly benefit our audiences. We have taken on (even helping change laws!) such issues as tobacco-use, binge-drinking, under-age drinking, over-eating, sugar,...
From Ugly to Genius: The Marketing of Christmas Sweaters
How can something so wrong be so right? That’s what we’re all thinking when it comes to the three most fun holiday words: Ugly Christmas Sweaters. Why are they making a comeback? And more importantly, what...