GH Trend Alert: Facebook Promises ‘Dislike’ Button
The Problem Imagine this: a friend of yours just lost her job, and posted about it on Facebook. You see the update, and you want to ‘like’ the post to show your support – but you...
Marketing
‘Unskippable’ Millennial Marketing
Example 1: Analysts say the reason Gap is closing 175 of its stores is because the company lost sight of the needs of a critical consumer base: that lucrative yet challenging-to-entice under-30 shopper. Example 2: The...
Goodbye, Dave! Now Here’s Our Top 10 List
When David Letterman retired from Late Night, he marked over 30 years of entertaining and provoking millions of viewers. In honor of his departure, we have put together our own Top 10 List of Communication...
Our Top 5 Blog Posts of 2014
As the end of the year closes in on us, many people are thinking about their new year’s resolutions. Things they want to change or get rid of altogether. But it’s also a good time...