Thought-provoking posts on topics that make a difference, such as: using social media, brand-building tactics, consumer behavior, boosting your performance on the job, achieving a satisfying work-life balance, and giving your own online brand a lift.
Do you get the feeling during your own use of social media that there are just too many pages? Too many platforms? Too many updates? It’s not just you. Every day, 500,000 new tweets are...
“Well, we have always done it that way,” is a phrase that demoralizes employees and derails innovation. Some would even say a death sentence. Companies who move the world forward are restless and always looking to...
Vendors are an essential component for creative success – and as a designer in a busy agency, I have learned the value of growing these relationships. Good vendors are specialists who teach and guide – they’re...
Communication has taken a major hit – here’s how you can regain those lost skills and acquire new ones. Communication coaching is in great demand – no wonder. A cluster of issues has contributed to derailing...
What drives the content we see? Social media is one of the most popular creations in human history with nearly 4 billion people using social media worldwide. Invaluable information is communicated between billions of users every...
The more you put in, the more you’ll get out. The age-old adage stands true even in the blurred, alternate, semi-digital space we’ll be discussing here: transmedia marketing. Transmedia (also commonly referred to as an alternate...
