Which came first, the chicken or the egg? Which should come first – the brand or the voice behind the brand? As a business owner or ambassador of a brand, you are the brand. Putting a...
Crisis management is something everyone assumes (and hopes) they’ll never need. We all like to think that our pasts can be forgotten or erased over time. After all, who cares what happened years ago, right?...
October has rolled around and we are in full Fall mode. Or rather, full one-holiday-after-the-other mode: Halloween. Thanksgiving. Christmas. Holiday branding should be on your wish-list! Buckle up your treat bag, cornucopia and sleigh! The holiday season...
