How Not to Mess Up an Apology
Apologies should be easy to deliver. Here’s where we all stumble – when we believe that we did nothing wrong. “What’s the problem here – we are all grownups?” We do not have the right to...
Bridget Paverd
Too Much Information? Take Some Time to Turn Off, Tune Out.
"Too much information running through my brain / Too much information driving me insane.” The Police sang that. Four decades ago. CNN, the first 12-hour cable news channel, was in its infancy. There was no...
Masked Meetings and Steamed Up Specs? Tips on Staying Human
Masked Communication Places Greater Emphasis on Non-Verbal Cues Having had several intense, in-person, socially distanced, masked meetings this past month, I can share with some authority on how demanding it is to master communicating with...
Brands and Organizations Race to Speak When We Should Pause to Listen
Black Lives Matter Protests Showed that Sincere Brand Communication Begins with Listening It’s part of the blocking and tackling of crisis and issues communications - be empathetic. Understand how your stakeholders are feeling. When people are...
ROCKING that In-Studio Interview
At last your pitch has landed and the TV networks want to interview you about your company’s hottest innovation. Great news, right? Only if you pull it off effortlessly. TV is an exacting medium, set yourself some goals. Commit...
To Boost Your Business, Tell Your Story Well
Think of a great experience you had at the movies, or reading a wonderful novel, or cheering your favorite team at a big game. What did those experiences have in common? In different ways, they...