The more you put in, the more you’ll get out. The age-old adage stands true even in the blurred, alternate, semi-digital space we’ll be discussing here: transmedia marketing. Transmedia (also commonly referred to as an alternate...
In our constantly evolving and sometimes all-consuming digital world, search engine optimization (SEO) can be a company’s lifeline. A great SEO strategy can be a game changer for visibility, brand awareness, increased consumer engagement and...
At GillespieHall we are continually evaluating “new shiny objects” that promise to change the way we communicate. We still have our first in-house evaluations on MySpace and Facebook for business – written back in 2006. Clubhouse...
Facebook, Instagram, LinkedIn, Snapchat, Pinterest, YouTube, Twitter, Twitch, TikTok, Nextdoor, MeWe, Reddit… these are just some – not all – of the social media platforms where your customers spend their time. And in 2020, there...
We recently onboarded a large, successful medical specialty practice in Philadelphia. As we do with every new client, we launched into our structured discovery process which includes a detailed digital audit. Website, check. Social media, check....
At Home During a Crisis, Trying to Work… You’re in your mid to late 20’s. Maybe early 30’s. Think back 2 months – remember when “going to work” meant waking up at the crack of dawn, well,...
