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How Many Posts Does It Take To Get to the Center of A Social Media Strategy?

How Many Posts Does It Take To Get to the Center of A Social Media Strategy?

(With apologies to the 1970s commercial: How many licks does it take to get to the center of a Tootsie Roll Pop?)

Have you ever tried a Tootsie Roll Pop? How long did it take you before you crunched down to the chewy center?  And by now, you may be thinking, ‘what does candy have to do with a social media strategy?”

Stay with us on this one. (Unless you now …

Instagram Stories For Business

How To Use Instagram Stories For Business

To encourage people to post and share more content on its platform, Instagram successfully launched Instagram Stories in August of last year. Today, we introduce you our Guide to Instagram Stories for Business to help you boost your performance and increase your ROI.

Why use Instagram Stories for business?

Instagram Stories lets users post photos and short videos that vanish after 24 hours. In the beginning, everyone saw Stories as a …

Dos and Don'ts for PR Interns

Do’s and Don’ts for PR Interns

Congrats! You landed an internship at a public relations firm. Job well done. Now, enough of the kudos, let’s get down to business.

Working at a marketing firm – or any business, actually – is not the same as your work-study position in college or a job you had in your high school years. This internship is your introduction to the ‘real world,’ so following some ‘do’s and don’ts’ should …

So You Want To Film A Video...

So You Want To Film A Video…

Video… the medium of the future! But the future is now, and video production is easy, right? Just take out your phone, aim it at your subject, aaaand you’re done!

Not so fast.

With over a third of the world’s population consuming video through YouTube, clearly there is always a call for more quality video. But just like there’s no ‘right way’ to create content for your business’ social platform, there’s no …

Don't Let Your PR Go Down the "Summer Slide!"

Don’t Let Your PR Go Down the ‘Summer Slide!’

Summertime and the livin’ is easy —  School’s out. Vacation is on the way. Time to kick back and take a break, right?  Not quite. Your public relations and social media can never truly rest. Don’t let them go down the infamous ‘summer slide.’

Teachers refer to the summer slide as what happens to their students once school’s out: Homework ends. Reading slows down. TV time picks up. The …

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Delaware
1214 Old Lancaster Pike, Suite A
Hockessin, DE 19707
 
Pennsylvania
1811 Bethlehem Pike
Philadelphia, PA 19031
 
tel: 302-234-9500
email: info@gillespiehall.com

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About GillespieHall

GillespieHall is an internationally award-winning, integrated marketing, PR, and social media firm. With offices in Delaware and Pennsylvania, the organization is an acknowledged leader in brand development and design, results-based campaigns, health and quality of life advocacy, and crisis management.

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