GillespieHall

Category Archives: analytics

Barcelona Principles 2.0 is Key to PR Industry’s Growth and Relevance

Barcelona Principles 2.0 is Key to PR Industry’s Growth and Relevance

If Emotions Could Be Measured
If emotions, feelings, and creativity could be measured on a scale or in ROI terms, PR types would be one happy bunch. It’s the intangible reasons that typically inspire those in the marketing field to do what they do: create copy and images that make their clients or customers happy, sad, curious, fired up – whatever emotion may convince them to buy a product or service. …

"Scared Off" by Social Media Analytics?

“Scared Off” by Social Media Analytics?

Are you a fan of social media but aren’t quite sure why you need to know about ‘ROI’ or the analytics of your company’s Facebook page? Do you just want to worry about the message, but let someone else be concerned about what goes on ‘behind the scenes’ of a good social media plan? Fear no more! That’s where the right social media and marketing firm can be …

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1811 Bethlehem Pike
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About GillespieHall

GillespieHall is an internationally award-winning, integrated marketing, PR, and social media firm. With offices in Delaware and Pennsylvania, the organization is an acknowledged leader in brand development and design, results-based campaigns, health and quality of life advocacy, and crisis management.

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